Job content:
1. Be responsible for the planning and promotion of the company's brand image, including but not limited to event planning, market research and brand promotion;
2. Plan and execute various online and offline promotional activities to enhance brand awareness and influence;
3. Formulate and implement the dissemination plan of corporate culture to enhance employees' sense of identity and belonging to the company.
4. Explore and tell the enterprise's story, disseminate it through multiple channels, and shape a good public image;
5. Assist other departments in completing relevant publicity tasks to ensure the coordination and consistency of the overall publicity work.
Job Requirements:
Possessing excellent creative planning capabilities and solid writing skills, capable of independently completing copywriting and designing promotional materials.
2. Be familiar with new media operation and various promotional methods, and understand the characteristics and applicable scenarios of different channels;
3. Possess strong communication and coordination skills as well as a spirit of teamwork, and be able to play an active role in cross-departmental collaboration.
4. Have a deep understanding of brand building and corporate culture, and be able to think about problems from a global perspective;
5. Clear logical thinking, high data sensitivity, and adept at optimizing promotional strategies through data analysis;
E-mail：gyxz@gyjycn.com